Thursday, January 5, 2017

What are some ways of B2B lead generation

Leads are valuable. B2B leads are very very valuable. I'm sure most of us will agree with it. Nevertheless, most of us don't know how many ways of generating them exist. Business to Business leads can be generated in so many ways. Here is a list of some, just to refresh your memory or give you some new  creative ideas:

-Other Web 2.0 sites
-Rich Media
-Print Advertising
-Public Relations
-Online Display Ads
-Outer Media
-TV ads
-Direct mail
-Virtual, on-demand events
-Search Marketing
-Company Website
-Email or Electronic Newsletters
-Tradeshows, conferences
-Inside sales
-Executive Events

And how these rank, from coolest, to hottest? Well, it seems that Human-To-Human interaction is still a sure winner - look at it:

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